When shopping, everyone wants speed, choice, and hassle-free checkout. If your payment is slow or limited, you will lose your customers. An innovative POS system like PayCliq helps you fix that with tools built for local realities, same-day settlements, four payment options, fraud protection, and real-time dashboards.
Why payments are now a growth channel
Cashless use keeps rising. In 2024, PoS payments hit about ₦18.3 trillion. In Q1 2025, total e-payments topped ₦284.99 trillion. Customers now expect smooth digital options like card, transfer, USSD, or NQR. The more options you offer, the fewer sales you lose. Below are strategies to help retain customers and boost sales.
Strategy 1: Offer four ways to pay
A four-way payment will capture nearly all sales. Deploy PayCliq Mart and accept card, bank transfer, USSD, and NQR. Put small “We accept NQR/USSD” stickers at the till. Add a counter card with your transfer details.
Pro tip: NQR got a 2025 upgrade for faster, instant processing. Place a scannable NQR at queues and pickup points.
Strategy 2: Sell your reliability—“No network downtime”
POS systems like PayCliq use an AI-driven algorithm to route transactions through the best channel. Put this in your in-store copy and WhatsApp status: “No network stress. We route payments smartly.” You win trust before the swipe.
Strategy 3: Use instant/same-day settlements to fuel sales
Customers hate “come back later.” With a reliable POS system, payouts can land the same day. Tell customers: “Refunds are quick here.” Internally, use faster cash flow to restock daily and run flash promos. You can also pay suppliers early to negotiate better prices.
Strategy 4: Turn receipts and alerts into service moments
Enable instant alerts on your device. A quick “Payment received” smile + printed/SMS receipt shows control and care. It calms tense moments and reduces disputes. Train staff to say, “You’ll get your receipt now.” Simple, clear, confident.
Strategy 5: Have a “Plan B” for downtime
Don’t lose the queue during downtime. So, train your cashiers to switch channels on the spot:
Card → NQR → Transfer → USSD. Keep the line moving. Post a small flow chart at the counter so staff never have to guess. This “backup mindset” saves transactions during downtimes.
Strategy 6: Promote “Pay how you like” across your marketing
Use short, direct lines in your flyers and reels to guide customers;
- “Tap card. Scan NQR. Transfer. USSD. We accept all.”
- “No cash? No problem.”
These mirror how Nigerians actually pay today, and they match PayCliq’s channel mix.
Strategy 7: Train staff scripts for tense moments
Great service in moments below will go a long way to douse tension.
- Failed card: “Network is slow. Let’s try NQR or USSD now.”
- Delayed alert: “Give me 60 seconds; you’ll see your receipt here.”
Strategy 8: Fund stock and ads with a merchant cash advance
Need inventory before the festive rush? PayCliq partnered with Yabx on a merchant cash-advance play. Use it for fast-moving SKUs or targeted social ads when demand spikes. Repay from sales. Don’t starve your growth.
Strategy 9: Make security a selling point
Display “No fake alert” and “Secure payments” at your counter. PayCliq highlights HTTPS, database encryption, and 2FA. Safety messaging converts cautious customers and reduces arguments.
Quick PayCliq Playbook
- Set up PayCliq Mart and test the four payment methods.
- Script staff for switch-overs and refunds.
- Enable instant alerts and keep a dispute logbook.
- Review the dashboard daily and run a small promo during tomorrow’s peak.
- Restock with speed using same-day settlement
- Consider a cash advance before big seasons.
Our Take
Payments are marketing now. The right type of payment solution, like PayCliq, can help remove friction, show speed, and give customers options that Nigerians want. Promote your four channels. Promise and ensure quick refunds and same-day payouts. Train your team to switch channels without stress. Use your live data to push short, sharp promos. Do these well, and more customers will choose you.
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